Your privacy is not merely a legal obligation to us — it is a responsibility we take seriously. This document transparently explains how 12bets manages your personal data from start to finish.
All data transmitted between your device and 12bets servers is protected with 256-bit SSL encryption — the same standard used by financial institutions.
12bets has never and will never sell or rent your personal data to any third party for marketing or commercial purposes.
You have the right to access, amend, and request deletion of your personal data at any time through 12bets official support channels.
12bets data management practices comply with applicable data protection principles, including the relevant Personal Data Protection Act.
Quick Summary: 12bets collects your data for the purposes of managing your account, processing payments, and ensuring a safe gaming experience. We do not sell your data. You may request access, correction, or deletion of your data at any time. Data is protected with industry-standard encryption.
This Privacy Policy ("Policy") describes how 12bets collects, uses, stores, and protects your personal information when you use our platform at 12bets.bar, the 12bets mobile app, or any services we provide.
We understand that your trust must be earned, not simply requested. That is why we are committed to being fully transparent about how your personal data is handled. By using the 12bets platform, you agree to the practices described in this Policy.
If you have any questions after reading this document, our support team is available via live chat in the app or by email at [email protected].
12bets collects information from you in several different situations. Here is a comprehensive overview:
Information you provide directly:
Information collected automatically:
We only collect information that is strictly necessary for the stated purposes. We do not collect sensitive data such as your medical information, political views, or religious beliefs.
The data we collect is used for specific and legitimate purposes. We do not use your data beyond the scope stated here:
| Purpose of Use | Legal Basis |
|---|---|
| Member account registration and management | Contract performance |
| Processing deposits and withdrawals | Contract performance |
| Identity verification (KYC) and fraud prevention | Legal obligation |
| Anti-money laundering (AML) compliance | Legal obligation |
| Provision of customer support services | Contract performance |
| Sending account-related and promotional communications | Legitimate interests / consent |
| Platform improvement and performance analysis | Legitimate interests |
| Responsible gaming compliance | Legal obligation / legitimate interests |
12bets does not sell, rent, or transfer your personal data to third parties for marketing purposes. However, there are certain situations where we need to share your data with carefully selected third parties:
All third parties we work with are required to sign strict data confidentiality agreements and adhere to data protection standards equivalent to our own.
Our Commitment: Your data has never and will never be sold to data brokers, third-party advertising companies, or any entity for commercial gain.
Protecting your personal data is our technical and operational priority. 12bets implements comprehensive, multi-layered security measures:
While we take all reasonable precautions, no system is 100% immune. You can help by using a strong password, enabling two-factor authentication (2FA), and never sharing your login credentials with anyone.
12bets uses cookies and similar tracking technologies to ensure the platform runs smoothly and to deliver a better experience for you. Below are the categories of cookies we use:
| Cookie Types | Purpose | Opt-Out? |
|---|---|---|
| Essential Cookies | Core platform functions: session login, security, language preferences | No — the platform will not function without it |
| Analytics Cookies | Understanding how users interact with the platform for improvement purposes | Yes — can be declined in browser settings |
| Preference Cookies | Saving your settings such as language, theme, and display preferences | Yes — but your experience may be affected |
| Marketing Cookies | Helping display relevant promotions within the 12bets platform only | Yes — can be declined with no impact on core functionality |
You can manage cookie settings through your web browser. Please note that blocking essential cookies may affect platform functionality.
As a 12bets user, you have important rights regarding your personal data. We are committed to making it easy for you to exercise these rights:
You may request a copy of all personal data we hold about you in a readable format.
If your data is inaccurate or outdated, you have the right to request a correction or update.
Under certain circumstances, you may request the deletion of personal data that is no longer required.
You may object to the processing of your data for certain purposes, including marketing communications.
You may request your data in a structured format that can be transferred to another service provider.
In certain situations, you may request that we restrict the processing of your data while your query is being resolved.
To exercise any of the above rights, contact our support team via live chat or email at [email protected]. We will process your request within 30 business days. Requests may be subject to identity verification beforehand.
12bets retains your personal data for as long as it is needed for the purposes stated in this Policy, or for as long as your account remains active. Below are the data retention period guidelines:
Once the retention period expires, data will be securely deleted or anonymised so it can no longer be linked to a specific individual.
In the operation of the 12bets platform, your personal data may be processed or stored on servers located outside Malaysia. When such transfers occur, we ensure:
If you would like more details about the specific mechanisms used for data transfers, you can contact us through the channels listed in Section 12.
12bets services are intended exclusively for individuals aged 18 and above. We do not knowingly collect personal data from anyone under the age of 18.
If we discover that personal data of a person under the age of 18 has been collected without proper verification, we will take immediate action to delete that data and close the associated account. Parents or guardians who suspect their child has registered an account at 12bets may contact us immediately for follow-up.
12bets reserves the right to update this Privacy Policy from time to time in response to changes in law, technology, or our operational practices. The "Updated" date at the top of this page reflects the latest version.
For material changes — meaning changes that significantly affect how we use your data — we will notify you via in-app notification or email at least 14 days before the changes take effect. Continued use of the 12bets platform after the effective date will be considered your acceptance of those changes.
For any enquiries, complaints, or requests relating to this Privacy Policy or the handling of your personal data, please contact our team through the following official channels:
Live Chat
Reach us directly via live chat on the 12bets app or website — available 24 hours a day, 7 days a week.
Privacy Email
For privacy and data protection enquiries, contact:
[email protected]
We are committed to responding to all privacy-related inquiries within 14 business days. For formal data rights requests, the response period is up to 30 business days as required by law.
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